HARRISON Custom Guitar Works, based in Yorkshire, has created an ultra-exclusive electric guitar inspired by Alfa Romeo’s design and heritage.
The ‘Alfa Romeo’ is a completely custom-made design that draws inspiration from the style, materials and technology of the Italian brand’s road cars.
Available to order from Harrison Custom Guitar Works (www.harrisonguitars.co.uk) the ‘Alfa Romeo’ costs £4,000 with each guitar hand-built to order and taking around eight months to complete.
Just 11 guitars will be made, one for each decade of the brand’s history.
The ‘Alfa Romeo’ is built for performance, as exclusive as a supercar and with the same painstaking attention to detail and levels of craftsmanship required.
Integrating materials that are rarely used by Luthiers such as aluminium and carbon fibre, the ‘Alfa Romeo’ is a new concept for guitars, with its open design and 25-inch scale length making it almost like a heavily made acoustic guitar.
Finished in iconic Alfa Red, the body is fashioned from poplar wood with a maple cap in a custom design inspired by Alfa Romeo’s iconic front grilles.
The Alfa Romeo badge with engraved collar acts as the guitar’s volume dial. Echoing the bars of the grille; the pick-ups, tail piece and bridge are all milled from high-quality solid aluminium billet. The aluminium work was by Kinetica CNC (www.kineticacnc.co.uk)
Guy Harrison, owner of Harrison Custom Guitar Works, said: “As a concept, the guitar seeks to mirror the passion, curves, sportiness, and the occasionally unconventional designs you get with Alfa Romeo through the grille shape, the use of high quality materials and the sleek body.
“I also wanted to use materials that were evocative of the brand’s designs, so the carbon fibre for the back, an Alfa Red body, the aluminium components – bringing out all those beautiful qualities that Alfa Romeos have.
“The whole thing is absolutely brand new – the concept, the design, everything. I’m an Alfa Romeo driver, so to be able to design a guitar around a brand that I already buy into was fantastic and this project has been a joy to work on.”